It's me, Erik Schmitt

It me

About

I’m currently a creative director at Ayzenberg where I oversee creative for Xbox’s global social media channels and am best known for overhauling the voice and tone of those channels.

I’m passionate about social media, creative and strategy, perception, and helping brands modernize their marketing.

Prior to this, I worked on accounts like Minecraft, Mixer and most noteably Sonic the Hedgehog, where I played a major key role in helping the account become a social media sensation.

I’ve worn many roles in the agency world, and each of which has helped me get better in my craft. Over the last 12 years, I’ve learned the ins-and-outs of making social first brand marketing, experiementing with everything from premium content to the dankest of memes.

My various work has been featured in AdWeek, AdAge, Forbes, VICE, Digiday, The Verge, Polygon, IGN, VentureBeat, Engadget, the front page of Reddit and more.

I can help you think about your marketing a bit differently.